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PR & Influencer Manager - Fashion Brand Manchester Salary - £45k - £50k * Flexible & Hybrid Working * Huge growth & progression opportunities! & much more! Overview: Zachary Daniels are partnered with a fast-growing contemporary fashion brand focused on creating elevated, trend-led collections with an emphasis on quality, versatility, and accessible luxury. The Role: This is a highly hands-on and influential role for someone who understands the power of storytelling, relationships and talent in building a modern fashion brand. From managing the PR team and securing standout media coverage, to developing high-impact creator partnerships and delivering memorable brand experiences, you will play a key role in the continued growth and positioning of the business. Key Responsibilities: * Own and lead the influencer marketing strategy, ensuring activity delivers against both brand and commercial objectives. * Build and nurture relationships with creators, talent, agencies and key tastemakers across fashion, lifestyle and culture. * Identify and secure paid partnerships, ambassador opportunities and VIP talent collaborations. * Manage influencer campaigns end-to-end, from outreach and negotiation through to briefing, execution and reporting. * Develop and oversee gifting and seeding activity, building authentic and long-term creator relationships. * Work closely with the Head of Brand Marketing to deliver an impactful PR strategy that increases brand awareness and desirability. * Manage the day-to-day relationship with the external PR team, ensuring activity is aligned with wider brand and commercial priorities. * Build strong relationships with journalists, editors, stylists and key industry contacts. * Proactively identify opportunities for editorial coverage, features, interviews and brand storytelling. * Support the planning and delivery of impactful PR, influencer and community events. * Manage the PR & Influencer Assistant. About You: * Proven experience within PR, influencer marketing, talent partnerships or brand marketing, ideally within fashion, beauty or lifestyle. * A strong network of creator, talent, media, stylist and team contacts. * Commercially minded, with experience using influencer marketing and PR to drive both brand awareness and revenue. * Excellent relationship-building, communication and negotiation skills. * Strong understanding of the contemporary fashion, influencer and social media landscape. * Experience managing paid creator, influencer, talent or ambassador partnerships. * Highly organised with the ability to manage multiple projects, campaigns and deadlines in a fast-paced environment. * Strong analytical skills, with experience measuring campaign performance and optimising activity against KPIs. Why Apply: * Join a high-growth contemporary fashion brand at an exciting stage of its journey. * Take ownership of the PR, influencer and talent strategy with genuine scope to make an impact. * Work across fashion, culture, creators and media, building relationships with high-profile talent and tastemakers. * Have the opportunity to shape and grow the brand's profile, visibility and cultural relevance. * Combine strategic thinking with hands-on execution across PR, influencer campaigns and events. * Work closely with senior marketing leadership and have real influence over the wider brand marketing strategy. * Be part of a fast-paced, entrepreneurial environment where ideas are encouraged and decisions happen quickly. BH37250